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Setting the right price for your exclusive licenses is crucial. Price too high and beats won’t sell; price too low and you leave money on the table. This guide helps you find the right balance.

Setting a Price

When configuring exclusive licensing for a beat:
  1. Enter your price in the exclusive price field
  2. Select your currency (USD is default)
  3. The price displays on the beat page for potential buyers

Currency Options

BeatPass supports multiple currencies:
  • USD (United States Dollar) — default
  • CAD (Canadian Dollar)
  • EUR (Euro)
  • GBP (British Pound)
  • And other supported currencies
Choose the currency that makes sense for your primary market.

Pricing Factors

Beat Quality

Quality LevelTypical Price Range
Entry level100100 - 300
Professional300300 - 1,000
Premium1,0001,000 - 5,000
Elite/Celebrity$5,000+

Your Experience

New producers typically price lower to build a portfolio and reputation. Established producers with credits can command higher prices.
ExperiencePricing Approach
Just startingCompetitive pricing to attract first buyers
Building portfolioModerate prices, focus on volume
EstablishedPremium prices based on reputation
Industry creditsTop-tier pricing

Demand Indicators

Consider these signals when pricing:
  • High play count — More popular beats warrant higher prices
  • Multiple downloads — Proven demand suggests premium value
  • Genre trends — Hot genres can command higher prices
  • Uniqueness — One-of-a-kind sounds are worth more

What’s Included

Your price should reflect what the buyer gets:
Included FilesPrice Impact
WAV onlyLower
WAV + StemsStandard
Full package (WAV, Stems, MIDI, Trackouts)Higher

License Terms

More favorable terms for the buyer = higher price:
TermPrice Impact
Full buyout (0% ongoing to you)Higher price
Standard (20/80 split)Standard price
Higher producer share (30/70)Slightly lower price

Pricing Strategies

Volume Strategy

  • Lower prices (100100-300)
  • Sell more exclusives
  • Build buyer relationships
  • Good for new producers

Premium Strategy

  • Higher prices (500500-2,000+)
  • Focus on quality over quantity
  • Attract serious artists
  • Good for established producers

Tiered by Beat Type

Different prices for different beat categories:
Beat CategoryPrice
Basic beats$150
Standard beats$400
Featured/premium beats$1,000
Custom/commissioned$2,000+

Competitive Pricing

Research what similar producers charge:
  1. Look at producers at your level
  2. Check prices in your genre
  3. Position yourself appropriately
  4. Adjust based on results

Price Display

On the beat page, exclusive pricing appears as:
  • Badge — Shows “Exclusive: $XXX” when available
  • Licensing section — Full details with price and terms
  • Purchase option — Clear call to action
Potential buyers see this when browsing, making it easy to understand the exclusive option.

Dynamic Pricing Considerations

When to Raise Prices

  • Beat is getting lots of attention
  • You’ve made recent sales at current prices
  • Your reputation is growing
  • The beat has unique, in-demand elements

When to Lower Prices

  • Beat has been available for a long time without interest
  • Market conditions change
  • You want to move inventory
  • Testing different price points
Start with competitive prices as a new producer. As you build credits and reputation, gradually increase your exclusive prices.

Payment Processing

When someone purchases an exclusive license:
  1. Payment is processed through Stripe
  2. BeatPass takes a platform fee
  3. You receive the remainder
  4. Payment goes to your connected Stripe account
You must have Stripe Connect set up to receive exclusive license payments. Set this up in your Producer Dashboard.

Common Questions

Yes. You can update your exclusive price at any time by editing the beat. The new price applies to future purchases.
If a beat isn’t selling, you can lower the price. There’s no penalty for price changes. Watch your beat’s performance and adjust.
BeatPass exclusive purchases are set prices. If you want to negotiate, add a contact email so buyers can reach out before purchasing.
For new producers, 150150-300 is a good starting range. This is low enough to attract buyers while still providing meaningful income.